1.

Record Nr.

UNINA9910462605403321

Titolo

Voters or consumers [[electronic resource] ] : imagining the contemporary electorate / / edited by Darren Lilleker and Richard Scullion

Pubbl/distr/stampa

Newcastle, U.K., : Cambridge Scholars Pub., 2008

ISBN

1-4438-1075-4

Descrizione fisica

1 online resource (249 p.)

Altri autori (Persone)

LillekerDarren G

ScullionRichard

Disciplina

323.6

Soggetti

Political participation

Political sociology

Political campaigns

Marketing - Political aspects

Consumer behavior - Political aspects

Communication in politics

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references.

Nota di contenuto

TABLE OF CONTENTS; PREFACE; INTRODUCTION; UNINTENDED POLITICS OF INVESTING; THE CONSTRUCTION OF THE POLITICAL CONSUMER OR POLITICS; THE IMPACT OF THE MARKET ON THE CHARACTER OF CITIZENSHIP, AND THE CONSEQUENCES OF THIS FOR POLITICAL ENGAGEMENT; BRANDING THE MAYOR; BRAND BLAIR; GEORGE W, THE MARLBORO MAN AND THE MESSIAH; CITIZENS, CONSUMERS AND THE DEMANDS OF MARKET-DRIVEN NEWS; CONSUMING ELECTIONS? AN ANALYSIS OF YOUTH (NON)VOTING BEHAVIOUR; SHIFTING COGNITIVE GEARS; THE LIFEWORLD MODEL; CONCLUSION; CONTRIBUTORS

Sommario/riassunto

This edited collection seeks to map current thinking and practice in order to assess the extent to which the consumer, as opposed to the voter, should now to be elevated to a central position within our understanding of the relationship between the public and political spheres. The volume will firstly offer an overview of how consumerism has been applied to our understanding of political and voter behaviour



so outlining the book's key concepts. The volume then follows a processual approach to...