1.

Record Nr.

UNINA9910461471503321

Titolo

Marketing food to children and adolescents [[electronic resource] ] : a review of industry expenditures, activities, and self-regulation / / Nicoletta A. Wilks, editor

Pubbl/distr/stampa

New York, : Nova Science Publishers, c2009

ISBN

1-61470-216-0

Descrizione fisica

1 online resource (120 p.)

Collana

Food and beverage consumption and health series

Altri autori (Persone)

WilksNicoletta A

Disciplina

664.0068/8

Soggetti

Food industry and trade - United States

Grocery trade - United States

Food industry and trade - Self-regulation - United States

Grocery trade - Self-regulation - United States

Advertising - Food - Costs

Food - Marketing - Costs

Target marketing - Research - United States

Advertising and children - Research - United States

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references (p. [85]-101) and index.

Nota di contenuto

Expenditures for marketing food to children and adesecents -- Food marketing activities directed to children and adolescents -- Assessment of food company health initiatives and recommendations.