1.

Record Nr.

UNINA9910461106603321

Titolo

The enduring book : print culture in postwar America / / edited by David Paul Nord, Joan Shelley Rubin, and Michael Schudson

Pubbl/distr/stampa

Chapel Hill, [North Carolina] : , : Published in association with the American Antiquarian Society by the University of North Carolina Press, , 2009

©2009

ISBN

1-4696-2583-0

1-4696-2721-3

Descrizione fisica

1 online resource (637 p.)

Collana

History of the Book in America ; ; Volume 5

Disciplina

381/.450020973

Soggetti

Book industries and trade - United States - History - 20th century

Book industries and trade - United States - History - 21st century

Periodicals - Publishing - United States - History - 20th century

Periodicals - Publishing - United States - History - 21st century

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

""Contents""; ""Contributors""; ""Editors' and Authors' Acknowledgments""; ""CHAPTER 1 General Introduction: The Enduring Book in a Multimedia Age""; ""PART I. Technological, Business, and Government Foundations""; ""Introduction""; ""CHAPTER 2 The Organization of the Book Publishing Industry""; ""CHAPTER 3 Book Production Technology since 1945""; ""CHAPTER 4 Markets and Audiences""; ""CHAPTER 5 Selling the Product""; ""CHAPTER 6 The Right Niche: Consumer Magazines and Advertisers""; ""CHAPTER 7 Wounded but Not Slain: The Orderly Retreat of the American Newspaper""

""CHAPTER 8 Government Censorship since 1945""""CHAPTER 9 American Copyright Law since 1945""; ""CHAPTER 10 U.S. Government Publishing in the Postwar Era""; ""PART II. Forms and Institutions of Mediation and Subsidy""; ""Introduction""; ""CHAPTER 11 Building on the 1940's""; ""Section I. A D-Day for American Books in Europe: Overseas Editions, Inc., 1944-1945""; ""Section II. The American Book Publishers



Council""; ""CHAPTER 12 Editorial Vision and the Role of the Independent Publisher""; ""CHAPTER 13 Literary Culture, Criticism, and Bibliography""

""Section I. Cultures of Letters, Cultures of Criticism""""Section II. The Critical Climate""; ""Section III. Bibliography and the Meaning of "Text"""; ""CHAPTER 14 Magazines and the Making of Authors""; ""CHAPTER 15 The Oppositional Press""; ""CHAPTER 16 The Black Press and Radical Print Culture""; ""CHAPTER 17 Where the Customer Is King: The Textbook in American Culture""; ""CHAPTER 18 Libraries, Books, and the Information Age""; ""CHAPTER 19 Science Books since 1945""; ""CHAPTER 20 U.S. Academic Publishing in the Digital Age""

""CHAPTER 21 The Perseverance of Print-Bound Saints: Protestant Book Publishing""""CHAPTER 22 Bilingual Nation: Spanish-Language Books in the United States since the 1960's""; ""PART III. Reading, Identity, and Community""; ""Introduction""; ""CHAPTER 23 The Enduring Reader""; ""CHAPTER 24 Reading the Language of the Heart: The "Big Book" of Alcoholics Anonymous""; ""CHAPTER 25 Books and the Media: The Silent Spring Debate""; ""CHAPTER 26 The Chat-An-Hour Social and Cultural Club: African American Women Readers""; ""CHAPTER 27 Book Collecting and the Book as Object""

""CHAPTER 28 Valuing Reading, Writing, and Books in a Post-Typographic World""""Reading the Data on Books, Newspapers, and Magazines: A Statistical Appendix""; ""Notes""; ""Index""