1.

Record Nr.

UNINA9910460031003321

Titolo

Advances in business marketing and purchasing . Volume 16 Organizational culture, business-to-business relationships, and interfirm networks [[electronic resource] /] / edited by Arch G. Woodside

Pubbl/distr/stampa

Bingley, UK, : Emerald, 2010

ISBN

1-282-75298-7

9786612752988

0-85724-306-3

Descrizione fisica

1 online resource (513 p.)

Collana

Advances in business marketing and purchasing ; ; 16

Altri autori (Persone)

WoodsideArch G

Disciplina

658.044

Soggetti

Business networks

Strategic alliances (Business)

Interorganizational relations

Corporate culture

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references.

Nota di contenuto

Front cover; Advances in Business Marketing and Purchasing; Copyright page; Contents; List of Contributors; Editorial review board; Chapter 1. Introduction: Theory and practice of organizational culture, B2B relationships, and interfirm networks; Chapter 2. Discourses in organizational culture: Bank managers and employees perceived relationships and performance; Chapter 3. Modeling the structure of business-to-business relationships; Chapter 4. Understanding and modeling the dynamics of business-to-business relationships; Chapter 5. Structure and dynamics of business-to-business relationships

Chapter 6. Organizational innovation and outcomes in SMEsChapter 7. Anatomy of relationship significance: A critical realist exploration; Chapter 8. Markets-as-networks theory: a review; Chapter 9. Metatheories in research: positivism, postmodernism, and critical realism

Sommario/riassunto

"Organizational Culture, Business-to-Business Relationships, and



Interfirm Networks" provides deep understanding about business-to-business and organizational relationships. Studies in this volume identify real-life relationship paradoxes and explain how firms manage, not solve, these paradoxes.