| |
|
|
|
|
|
|
|
|
1. |
Record Nr. |
UNINA9910459671203321 |
|
|
Autore |
Cherunilam Francis |
|
|
Titolo |
International marketing [[electronic resource] ] : (text and cases) / / Francis Cherunilam |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Mumbai [India], : Himalaya Pub. House, 2010 |
|
|
|
|
|
|
|
ISBN |
|
1-282-80445-6 |
9786612804458 |
1-4416-7529-9 |
93-5043-237-4 |
|
|
|
|
|
|
|
|
Edizione |
[Rev. ed.] |
|
|
|
|
|
Descrizione fisica |
|
1 online resource (438 p.) |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Export marketing |
Electronic books. |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Note generali |
|
Description based upon print version of record. |
|
|
|
|
|
|
Nota di bibliografia |
|
Includes bibliographical references. |
|
|
|
|
|
|
Nota di contenuto |
|
COVER; CONTENTS; INTERNATIONAL MARKETING:AN INTRODUCTION; INTERNATIONAL MARKETING ENVIRONMENT; MNCs AND INTERNATIONAL BUSINESS; INTERNATIONAL MARKETING INTELLIGENCE; MARKET SELECTION; MARKET ENTRY STRATEGIES; INTERNATIONAL ORGANISATION; MARKET COVERAGE STRATEGIES; INTERNATIONAL PRODUCT DECISIONS; INTERNATIONAL PRICING; INTERNATIONAL DISTRIBUTION; INTERNATIONAL PROMOTION; EXPORT FINANCE; EXPORT RISK INSURANCE; QUALITY CONTROL AND PRE-SHIPMENT INSPECTION; TRADE IN SERVICES; TECHNOLOGICAL DEVELOPMENTS AND INTERNATIONAL MARKETING; INTERNATIONAL NEGOTIATON; TRADE POLICY AND REGULATION OF INDIA |
EXPORT PROMOTIONTRADE AND BOP OF INDIA; EXPORT PROCEDURES AND DOCUMENTS; SOME ISSUES IN INTERNATIONAL BUSINESS; ANNEXURES; CASES |
|
|
|
|
|
|
|
|
Sommario/riassunto |
|
The discipline of International Marketing is gaining more and more importance with the advancing universal liberalization and the concomitant globalization. This book, acclaimed for its succinct treatment of the subject and lucid style, provides a comprehensive picture of the various aspects and dimensions of trends in International |
|
|
|
|
|
|
|
|
|
|
|
|
|
Marketing with an Indian perspective. The book is patterned after the Model Curriculum recommended by the UGC and it covers the syllabi of the International Marketing paper of different courses such as MBA, MIB/M.B.A. (International Marketing), MEC (Master of E-Com |
|
|
|
|
|
|
2. |
Record Nr. |
UNINA9910780533503321 |
|
|
Autore |
Davenport T. R. H. |
|
|
Titolo |
The birth of a new South Africa / / T. R. H. Davenport |
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Toronto, [Ontario] ; ; Buffalo, [New York] ; ; London, [England] : , : University of Toronto Press, , 1998 |
|
©1998 |
|
|
|
|
|
|
|
|
|
ISBN |
|
1-4426-8055-5 |
1-282-02563-5 |
9786612025631 |
|
|
|
|
|
|
|
|
Descrizione fisica |
|
1 online resource (180 p.) |
|
|
|
|
|
|
Collana |
|
The Joanne Goodman Lectures ; ; 1995 |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Apartheid |
Livres numeriques. |
e-books. |
Electronic books. |
South Africa Politics and government 1994- |
South Africa Politics and government |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Note generali |
|
|
|
|
|
|
Nota di bibliografia |
|
Includes bibliographical references and index. |
|
|
|
|
|
|
Nota di contenuto |
|
1. Breaking Through -- 2. Peacemaking -- 3. Constitution Making -- 4. The Growing Pains of Democracy, 1994-1997. |
|
|
|
|
|
|
|
|
Sommario/riassunto |
|
"In these lectures, Davenport explores what he calls 'one of the most remarkable turnabouts in history, ' the recent dramatic events in South Africa. He begins by looking at the changes that set the stage for the demise of apartheid, and then at the challenges facing the new administration of Nelson Mandela after the May 1994 elections. The Government of National Unity had to build a new society out of old bricks, with all the handicaps of an economy run down by sanctions |
|
|
|
|
|
|
|
|
|
|
|
|
|
and with a school system that had almost collapsed and, in the process, left large numbers of people unemployed." "Davenport examines the process of reconciliation among the various elements of South African society, and explains how a host of problems that might have undermined peace-making efforts were overcome. He ends with an up-to-date analysis of the making of the new constitution, a process set against this politically volatile background."--Jacket. |
|
|
|
|
|
|
3. |
Record Nr. |
UNINA9910786369003321 |
|
|
Autore |
McLean Ian W |
|
|
Titolo |
Why Australia prospered [[electronic resource] ] : the shifting sources of economic growth / / Ian W. McLean |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Princeton, NJ, : Princeton University Press, 2012 |
|
|
|
|
|
|
|
ISBN |
|
1-283-68356-3 |
1-4008-4543-2 |
|
|
|
|
|
|
|
|
Edizione |
[Course Book] |
|
|
|
|
|
Descrizione fisica |
|
1 online resource (299 p.) |
|
|
|
|
|
|
Collana |
|
The Princeton Economic History of the Western World ; ; 43 |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Economic development - Australia |
Economics |
Australia Economic policy 21st century |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Nota di bibliografia |
|
Includes bibliographical references and index. |
|
|
|
|
|
|
Nota di contenuto |
|
Front matter -- Contents -- Figures -- Tables -- Preface and Acknowledgments -- Map -- Chapter 1. Introduction: Weaving Analysis and Narrative -- Chapter 2. What Is to Be Explained, and How -- Chapter 3. Origins: An Economy Built from Scratch? -- Chapter 4. Squatting, Colonial Autocracy, and Imperial Policies -- Chapter 5. Becoming Very Rich -- Chapter 6. Depression, Drought, and Federation -- Chapter 7. A Succession of Negative Shocks -- Chapter 8. The Pacific War and the Second Golden Age -- Chapter 9. Shocks, Policy Shift s, and Another Long Boom -- Chapter 10. The Shifting Bases of Prosperity -- Appendix: Note on Statistics and Sources -- References -- Index -- Backmatter |
|
|
|
|
|
|
|
|
|
|
|
|
|
Sommario/riassunto |
|
This book is the first comprehensive account of how Australia attained the world's highest living standards within a few decades of European settlement, and how the nation has sustained an enviable level of income to the present. Why Australia Prospered is a fascinating historical examination of how Australia cultivated and sustained economic growth and success. Beginning with the Aboriginal economy at the end of the eighteenth century, Ian McLean argues that Australia's remarkable prosperity across nearly two centuries was reached and maintained by several shifting factors. These included imperial policies, favorable demographic characteristics, natural resource abundance, institutional adaptability and innovation, and growth-enhancing policy responses to major economic shocks, such as war, depression, and resource discoveries. Natural resource abundance in Australia played a prominent role in some periods and faded during others, but overall, and contrary to the conventional view of economists, it was a blessing rather than a curse. McLean shows that Australia's location was not a hindrance when the international economy was centered in the North Atlantic, and became a positive influence following Asia's modernization. Participation in the world trading system, when it flourished, brought significant benefits, and during the interwar period when it did not, Australia's protection of domestic manufacturing did not significantly stall growth. McLean also considers how the country's notorious origins as a convict settlement positively influenced early productivity levels, and how British imperial policies enhanced prosperity during the colonial period. He looks at Australia's recent resource-based prosperity in historical perspective, and reveals striking elements of continuity that have underpinned the evolution of the country's economy since the nineteenth century. |
|
|
|
|
|
|
|
| |