1.

Record Nr.

UNINA9910457903203321

Autore

Fannin Rebecca A

Titolo

Startup Asia [[electronic resource] ] : top strategies for cashing in on Asia's innovation boom / / Rebecca A. Fannin

Pubbl/distr/stampa

Singapore ; ; Hoboken, NJ, : Wiley, c2012

ISBN

9780478829929

1-283-30030-3

9786613300300

0-470-82992-3

Descrizione fisica

1 online resource (257 p.)

Disciplina

338.04

Soggetti

Technological innovations - Asia

Entrepreneurship - Asia

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Startup Asia: Top Strategies for Cashing in on Asia's Innovation Boom; Contents; Foreword by Kai-Fu Lee; Introduction; Part I: Asia's Hotspots of Innovation; Chapter 1: China's Next Generation Tech Stars; Chapter 2: India Emerges to Narrow the Gap; Chapter 3: Vietnam: The Next Frontier; Part II: Road Map to Hot Sectors; Chapter 4: Catch the Mobile Boom; Chapter 5: Get In on the Cleantech Boom; Chapter 6: Ride the Consumer Wave; Chapter 7: Create a Niche in a Proven Sector: Outsourcing; Part III: Toolbox for Success Strategies; Chapter 8: Tap into Government Incubators

Chapter 9: Become the Next Twitter, LinkedIn, or Groupon for AsiaChapter 10: Originate a Breakthrough Discovery; Chapter 11: Take Your Startup Public on the NYSE or NASDAQ; Chapter 12: Go Global from Asia; Afterword; Acknowledgments; Notes; About the Author; Index

Sommario/riassunto

Find out where the new innovation hot spots are, what the next consumer waves will be, and where to catch them Asia's innovation hot spots are fast emerging as first-choice destinations for bright, young entrepreneurs. From Taiwan to Singapore, technology center hubs are



forming to rival the original Silicon Valley. Startup Asia gives you a close-up view into the key growth trends shaping entrepreneurship in China and India, plus the new frontier market of Vietnam.  Showing how entrepreneurs and investors can start up in Asia and go global, the book provides a first-hand,