1.

Record Nr.

UNINA9910457830503321

Autore

McKelvey Kathryn

Titolo

Fashion design [[electronic resource] ] : process, innovation & practice / / Kathryn McKelvey, Janine Munslow

Pubbl/distr/stampa

Chichester, U.K., : Wiley, 2012

ISBN

1-280-76778-2

9786613678553

1-119-95243-3

Edizione

[2nd ed.]

Descrizione fisica

1 online resource (430 p.)

Altri autori (Persone)

MunslowJanine

Disciplina

746.9

746.92

Soggetti

Fashion design

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Cover; Contents; Title; Copyright; Acknowledgements; Preface; Introduction; Analysing the Brief; Innovation; Quickstart Exercise; Research; Inspiration; Direction; Observation; Trends; Sub-Cultures - Street; Fashion & Art; Fashion Forecasting; Design Process; Development; Colour; Texture; Silhouette; Proportion; Understanding Fabric; Innovative Developments in Fabrics; Construction; Shirt; Blouse; Dress; Bodice; Skirt; Jacket; Coat; Trouser; Sleeves; Collars; Prototypes; Flat Pattern Cutting; Embellishment; Pleating; Specialist Markets; Sportswear; Lingerie; Accessories; Knitwear; Collections

Decision MakingUsing the Computer; Promoting the Range; The Styling Shoot; The Portfolio; Fashion Careers; Dressing the Windows; Case Studies; Bibliography; Index

Sommario/riassunto

Shows how the design process can be successfully applied to satisfy market needs and trends Fashion design seems to be a glamorous mystery for which only the fortunate few have sufficient talent to succeed. In reality, commercially successful results can be achieved if the right processes are followed in the early design process. Fashion Design sets out basic principles and exercises in order to make fashion design a logical process, providing a framework from which they can



expand your skills steadily. Fashion Design, 2nd Edition:Shows how the design process