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Record Nr. |
UNINA9910457604703321 |
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Autore |
Reid Roddey <1952-> |
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Titolo |
Globalizing tobacco control [[electronic resource] ] : anti-smoking campaigns in California, France, and Japan / / Roddey Reid |
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Pubbl/distr/stampa |
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Bloomington, : Indiana University Press, c2005 |
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ISBN |
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9786612072567 |
1-282-07256-0 |
0-253-11155-2 |
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Descrizione fisica |
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1 online resource (329 p.) |
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Collana |
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Disciplina |
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Soggetti |
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Smoking - Government policy |
Smoking - Government policy - California |
Smoking - Government policy - France |
Smoking - Government policy - Japan |
Smoking - California - Prevention |
Smoking - France - Prevention |
Smoking - Japan - Prevention |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references (p. [265]-289) and index. |
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Nota di contenuto |
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Global and local strategies: state and NGO initiatives, community mobilization, and social marketing -- The dynamics of collaboration and community input in the media campaign -- The campaign against secondhand smoke: family, ethical subjects, and the social body -- Revising late modernity: smoking as icon of industrialism and the cold war in public health and media culture -- France: unexceptional exceptionalism? -- Japan: in the shadow of colonialism and Japan tobacco. |
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Sommario/riassunto |
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""[Reid] develops an approach to globalization and health that goes beyond simplistic dichotomies -- such as the puritanism of the United States in contrast with the more libertine cultures of other countries -- and he also eschews the equally simplistic view that the world is becoming homogenized."" -- David J. Hess, |
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