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Record Nr. |
UNINA9910457527703321 |
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Autore |
Lomas Robert <1947-, > |
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Titolo |
Mastering your business dissertation : how to conceive, research, and write a good business dissertation / / Robert Lomas |
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Pubbl/distr/stampa |
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Abingdon, Oxon ; ; New York, N.Y. : , : Routledge, , 2011 |
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ISBN |
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1-283-43509-8 |
9786613435095 |
1-136-72010-3 |
0-203-81615-3 |
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Descrizione fisica |
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1 online resource (182 p.) |
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Disciplina |
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Soggetti |
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Business - Research |
Dissertations, Academic |
Business writing |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Understanding business research -- Where do you start? -- Has somebody answered my question before? -- Different questions require different answers -- How to use statistics -- Planning your research project -- Creating a narrative thread for your dissertation -- The mechanics of writing. |
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Sommario/riassunto |
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The ability to write to a high standard is a key skill that is often overlooked in the business world. This short book from an international, best-selling author offers a practical guide to conceiving, researching and writing a business or management dissertation.Robert Lomas offers an inspirational treatise that will awaken the quest for knowledge among his readership. The book helps business students to frame their research questions in a more helpful manner in order to achieve their research aims and write in a clear and top scoring way. Topics covered include collecting and measu |
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