1.

Record Nr.

UNINA9910455295803321

Titolo

Technological innovation [[electronic resource] ] : generating economic results / / edited by Gary D. Libecap, Marie C. Thursby

Pubbl/distr/stampa

Amsterdam ; ; London, : Elsevier JAI, 2008

ISBN

1-280-77163-1

9786613682406

1-84950-532-2

Descrizione fisica

1 online resource (357 p.)

Collana

Advances in the study of entrepreneurship, innovation and ; ; v. 18

Altri autori (Persone)

LibecapGary D

ThursbyMarie

Disciplina

338.47000941

Soggetti

Technological innovations - Economic aspects

New products

Intellectual property

Business enterprises - Finance

Strategic planning

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references.

Nota di contenuto

CONTENTS; LIST OF CONTRIBUTORS; INTRODUCTION; PART I: THE INNOVATION PROCESS A MULTIDISCIPLINARY APPROACH; CHAPTER 1: APPROPRIATING THE RETURNS FROM INNOVATION; CHAPTER 2: THE BENEFITS AND LIABILITIES OF MULTIDISCIPLINARY COMMERCIALIZATION TEAMS: HOW PROFESSIONAL COMPOSITION AND SOCIAL NETWORKS INFLUENCE TEAM PROCESSES; PART II: INTELLECTUAL PROPERTY; CHAPTER 3: INTELLECTUAL PROPERTY PROTECTION IN THE GLOBAL ECONOMY; CHAPTER 4: PATIENTS AND TECHNOLOGY COMMERCIALIZATION: ISSUES AND OPPORTUNITIES

CHAPTER 5: BEYOND PATENTS: THE ROLE OF COPYRIGHTS, TRADEMARKS, AND TRADE SECRETS IN TECHNOLOGY COMMERCIALIZATION PART III: STRATEGY FOR INNOVATION; CHAPTER 6: MARKETING STRATEGY CONSIDERATIONS IN THE COMMERCIALIZATION OF NEW TECHNOLOGIES: AN OVERVIEW AND FRAMEWORK FOR STRATEGY DEVELOPMENT; CHAPTER 7: COMPETITIVE



ADVANTAGE IN TECHNOLOGY INTENSIVE; CHAPTER 8: TECHNOLOGY COMMERCIALIZATION: COOPERATIVE VERSUS COMPETITIVE STRATEGIES; PART IV: FINANCING INNOVATION; CHAPTER 9: INTRODUCTION TO FINANCE AND VALUING EARLY STAGE TECHNOLOGY; CHAPTER 10: VENTURE CAPITAL FINANCING AND DOCUMENTATION

CHAPTER 11: THE ANATOMY OF CONTRACTS IN LICENSING: THE CONTEXT OF BAYH-DOLE

Sommario/riassunto

Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary view of issues in technology commercialization and entrepreneurship. First, the strategic options available to an innovating firm attempting to commercialize inventions are presented in the context of the legal system and the complementary assets needed for commercialization. Next, the benefits and