1.

Record Nr.

UNINA9910455208703321

Autore

Stark Oded

Titolo

Altruism and beyond : an economic analysis of transfers and exchanges within families and groups / / Oded Stark [[electronic resource]]

Pubbl/distr/stampa

Cambridge : , : Cambridge University Press, , 1995

ISBN

1-107-11257-5

0-511-15209-4

0-511-05308-8

0-511-49360-6

0-511-11616-0

1-280-15186-2

0-521-66373-3

0-511-32331-X

Descrizione fisica

1 online resource (x, 142 pages) : digital, PDF file(s)

Collana

Oscar Morgenstern memorial lectures

Disciplina

330

Soggetti

Economics - Methodology

Families - Economic aspects

Exchange

Altruism

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Title from publisher's bibliographic system (viewed on 05 Oct 2015).

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Altruism, transfers, and wellbeing -- The timing of intergenerational transfers: an implication -- An exchange implication of transfers: the demonstration effect -- Transfers by migrants: a strategic motive for remittances -- Exchange with recognition costs: an explanation of migrants' performance -- Intrafamilial transfers and exchanges: forming and sustaining altruism.

Sommario/riassunto

How do altruistic links affect allocative behavior and wellbeing? Can the processes of transmission and probable acquisition of parental traits result in a stable equilibrium where all agents are altruists? Why do children furnish their parents with attention and care? Does the timing of the intergenerational transfer of the family's productive asset affect the recipient's incentive to acquire human capital? Why do migrants



remit? Altruism and Beyond provides answers to these and related questions. In addition, it traces some of the market repercussions of the intrafamilial, intergenerational, and intragroup transfers and exchanges that it models.

2.

Record Nr.

UNINA9910456598803321

Autore

Moore Karl <1955-, >

Titolo

Marketing : the basics / / Karl Moore and Niketh Pareek

Pubbl/distr/stampa

London ; ; New York : , : Routledge, , 2010

ISBN

1-134-17889-1

1-135-22591-5

1-282-44409-3

9786612444098

0-203-87034-4

Edizione

[2nd ed.]

Descrizione fisica

1 online resource (246 p.)

Collana

The basics

Altri autori (Persone)

PareekNiketh

Disciplina

658.8

Soggetti

Consumer behavior - Research

Export marketing - Management

Marketing research

Marketing - Management

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

BOOK COVER; TITLE; COPYRIGHT; CONTENTS; LIST OF ILLUSTRATIONS; INTRODUCTION; 1 WHAT IS MANAGEMENT?; 2 MARKETING AS A CORPORATE FUNCTION; 3 SEGMENTATION, TARGETING AND POSITIONING; 4 ONLINE MARKETING; 5 PRODUCT AND PLACEMENT; 6 PRICE; 7 PROMOTION; 8 PEOPLE; 9 MARKET RESEARCH: SEEKING DEEP INSIGHT INTO THE CUSTOMER'S WORLD AND MIND; 10 GLOBAL MARKETING; GLOSSARY; INDEX

Sommario/riassunto

'...a punchy, stripped-down version of what marketing is all about.' - The Times Higher Education Supplement If you have a product you're



looking to market, or you're seeking to learn more about the potential of online marketing, Marketing: The Basics tells you everything you need to know about the techniques marketers use to push their product to the 'tipping point'. The essentials of e-commerce are explored and explained, along side more traditional marketing approaches in this revised and updated new edition. This book: <LI