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Record Nr. |
UNINA9910454934403321 |
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Titolo |
A handbook of qualitative methodologies for mass communication research / / edited by Klaus Bruhn Jensen and Nicholas W. Jankowski |
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Pubbl/distr/stampa |
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London ; ; New York : , : Routledge, , 1991 |
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ISBN |
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1-134-93825-X |
1-280-33819-9 |
0-203-40980-9 |
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Descrizione fisica |
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1 online resource (287 p.) |
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Altri autori (Persone) |
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JankowskiNick |
JensenKlaus Bruhn |
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Disciplina |
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Soggetti |
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Mass media - Research - Methodology |
Humanities - Methodology |
Social sciences - Methodology |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references (p. [232]-259) and indexes. |
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Nota di contenuto |
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Book Cover; Title; Contents; List of tables; List of contributors; Preface; Introduction: the qualitative turn; History; Humanistic scholarship as qualitative science: contributions to mass communication research; The qualitative tradition in social science inquiry: contributions to mass communication research; Systematics; Qualitative methods in the study of news; The creation of television drama; The interdisciplinary study of news as discourse; Textual analysis of fictional media content; Reception analysis: mass communication as the social production of meaning |
Communication and context: ethnographic perspectives on the media audienceQualitative research and community media; Historical approaches to communication studies; Pragmatics; Studying events in their natural settings; Media, education, and communities; References; Index of names; Index of subjects |
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Sommario/riassunto |
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This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory. |
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