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1. |
Record Nr. |
UNINA9910454502003321 |
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Autore |
Taylor Ivana |
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Titolo |
Excel for marketing managers [[electronic resource] /] / Ivana Taylor and Bill Jelen |
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Pubbl/distr/stampa |
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Uniontown, Ohio, : Holy Macro! Books, c2006 |
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ISBN |
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Descrizione fisica |
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1 online resource (195 p.) |
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Collana |
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Excel for Professionals series |
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Altri autori (Persone) |
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Disciplina |
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Soggetti |
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Marketing executives - Computer programs |
Marketing - Management - Data processing |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Nota di contenuto |
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Front Cover; Title Page; Table of Contents; Dedications; Acknowledgements; About the Authors; What's in This Book and What Isn't?; How to Use Excel to Become a Marketing Genius; Excel-lent Beginnings; Time-saving Tricks; Formulas 101; I'm the Marketing Manager - Now What?; Compiling Your Survey Data; Strategy Development; Disciplining Data; Competitive Analysis: Moving from Data to Information; Building Your Case: Presenting and Reporting Your Data; The Marketing Mix: Build an Irresistible Offering; Trade Shows: Make the Most of them; Measurement: Key to Market Management; Not Really the End |
Index Back Cover |
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Sommario/riassunto |
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The most powerful Microsoft Excel features that can be used to sort through data to produce meaningful marketing analyses are outlined in this manual. Marketing managers will learn the math functions to produce budgets and forecasts, and how to use survey analysis to quickly spot trends using pivot tables and other analysis tools. Ideas for launch schedules, life cycle management, and other date-related information are also presented. |
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2. |
Record Nr. |
UNINA9910796024003321 |
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Titolo |
Handbook of dialysis / / edited by John T. Daugirdas, Peter G. Blake, , Todd S. Ing |
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Pubbl/distr/stampa |
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Philadelphia : , : Wolters Kluwer Health, , [2015] |
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©2015 |
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ISBN |
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1-4698-3086-8 |
1-4963-2451-X |
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Edizione |
[Fifth edition.] |
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Descrizione fisica |
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1 online resource (844 p.) |
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Disciplina |
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Soggetti |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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"A Lippincott Williams & Wilkins handbook"--Cover. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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""Handbook of Dialysis""; ""Contributing Authors""; ""Preface""; ""CONTENTS""; ""PART I CHRONIC KIDNEY DISEASE MANAGEMENT""; ""1 Approach to Patients with Chronic Kidney Disease, Stages 1�4""; ""2 Management of CKD Stages 4 and 5: Preparation for Transplantation, Dialysis, or Conservative Care""; ""PART II BLOOD-BASED THERAPIES""; ""3 Physiologic Principles and Urea Kinetic Modeling""; ""4 Hemodialysis Apparatus""; ""5 Dialysis Water and Dialysate""; ""6 Arteriovenous Fistulas and Grafts: The Basics""; ""7 Venous Catheter Access: The Basics"" |
""8 Arteriovenous Vascular Access Monitoring and Complications""""9 Venous Catheter Infections and Other Complications""; ""10 Acute Hemodialysis Prescription""; ""11 Chronic Hemodialysis Prescription""; ""12 Complications during Hemodialysis""; ""13 Dialyzer Reuse""; ""14 Anticoagulation""; ""15 Continuous Renal Replacement Therapies""; ""16 Home and Intensive Hemodialysis""; ""17 Hemodiafiltration""; ""18 Therapeutic Apheresis""; ""19 The Relevance of Sorbent Technology Today""; ""20 Use of Dialysis and Hemoperfusion in the Treatment of Poisoning""; ""PART III: PERITONEAL DIALYSIS"" |
""21 Physiology of Peritoneal Dialysis""""22 Apparatus for Peritoneal Dialysis""; ""23 Peritoneal Dialysis Catheters, Placement, and Care""; ""24 Peritoneal Dialysis for the Treatment of Acute Kidney Injury""; ""25 Adequacy of Peritoneal Dialysis and Chronic Peritoneal Dialysis |
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Prescription""; ""26 Volume Status and Fluid Overload in Peritoneal Dialysis""; ""27 Peritonitis and Exit-Site Infection""; ""28 Hernias, Leaks, and Encapsulating Peritoneal Sclerosis""; ""29 Metabolic, Acid-Base, and Electrolye Aspects of Peritoneal Dialysis""; ""PART IV: CLINICAL PROBLEM AREAS"" |
""30 Psychosocial Issues""""31 Nutrition""; ""32 Diabetes""; ""33 Hypertension""; ""34 Hematologic Abnormalities""; ""35 Infections""; ""36 Bone Disease""; ""37 Dialysis in Infants and Children""; ""38 Cardiovascular Disease""; ""39 Obstetrics and Gynecology in Dialysis Patients""; ""40 Nervous System and Sleep Disorders""; ""APPENDIX A Tools for Estimating Glomerular Filtration Rate and Daily Creatinine Excretion""; ""APPENDIX B Nutritional Tools""; ""APPENDIX C Urea Kinetic Modeling""; ""APPENDIX D Molecular Weights and Conversion Tables""; ""Index"" |
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Sommario/riassunto |
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"Handbook of Dialysis is now completely revised in its Fifth Edition. It continues to provides practical, accessible information on all aspects of dialysis with emphasis on day-to-day patient management. Authored by international experts, chapters provide complete coverage of hemodialysis, peritoneal dialysis, special problems in dialysis patients, and problems pertaining to various organ systems"--Provided by publisher. |
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