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Record Nr. |
UNINA9910454477503321 |
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Autore |
Bradley Patricia <1941-> |
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Titolo |
Mass Media and the Shaping of American Feminism, 1963-1975 [[electronic resource]] |
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Pubbl/distr/stampa |
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Jackson, : University Press of Mississippi, 2004 |
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ISBN |
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1-282-91721-8 |
9786612917219 |
1-60473-051-X |
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Descrizione fisica |
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1 online resource (341 p.) |
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Disciplina |
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070.4 |
070.4/4930542 |
070.44930542 |
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Soggetti |
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Feminism and mass media |
Journalism & Communications |
Communication & Mass Media |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di contenuto |
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Contents; List of Abbreviations; Introduction; 1. The Legacy of The Feminine Mystique; 2. Marching for the Media: NOW and Media Activism; 3. The Left at Center; 4. The Practice of the Craft; 5. August 1970; 6. Media and Mitigation: Soothing Sexual Angst; 7. Gloria Steinem; 8. Ms.and the Success of Liberal Feminism; 9. Efforts to Reform the Media: Print; 10. Reform Redux: Broadcast; 11. Rise of the Opposition; Conclusion: A Moment of Triumph; Works Cited; Index |
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Sommario/riassunto |
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Beginning in 1963 with the publication of Betty Friedan's The Feminine Mystique and reaching a high pitch ten years later with the televised mega-event of the ""Battle of the Sexes""-the tennis match between Billie Jean King and Bobby Riggs-the mass media were intimately involved with both the distribution and the understanding of the feminist message. This mass media promotion of the feminist profile, however, proved to be a double-edged sword, according to Patricia Bradley, author of Mass Media and the Shaping of American Feminism, 1963-1975. Although millions of women learned about feminism |
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