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Record Nr. |
UNINA9910454167503321 |
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Titolo |
Public relations and communication management in Europe [[electronic resource] ] : a nation-by-nation introduction to public relations theory and practice / / edited by Betteke van Ruler, Dejan Verčič |
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Pubbl/distr/stampa |
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Berlin ; ; New York, : Mouton de Grouter, c2004 |
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ISBN |
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3-11-017612-2 |
1-282-19375-9 |
9786612193750 |
3-11-019719-7 |
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Descrizione fisica |
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1 online resource (516 p.) |
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Collana |
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Altri autori (Persone) |
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RulerBetteke van <1948-> |
VerčičDejan |
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Disciplina |
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Soggetti |
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Public relations |
Public relations - Europe |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references. |
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Nota di contenuto |
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Frontmatter -- Table of contents -- Chapter 1. Overview of public relations and communication management in Europe -- Chapter 2. Austria -- Chapter 3. Belgium -- Intermezzo. A constructivistic approach to public relations -- Chapter 4. Bosnia-Herzegovina -- Chapter 5. Bulgaria -- Chapter 6. Croatia -- Chapter 7. Estonia -- Chapter 8. Finland -- Intermezzo. The reflective paradigm of public relations -- Chapter 9. France -- Chapter 10. Germany -- Chapter 11. Greece -- Chapter 12. Hungary -- Chapter 13. Ireland -- Intermezzo. The transitional approach to public relations -- Chapter 14. Italy -- Chapter 15. Malta -- Chapter 16. The Netherlands -- Chapter 17. Norway -- Chapter 18. Poland -- Intermezzo. The public sphere as central concept of public relations -- Chapter 19. Portugal -- Chapter 20. Russia -- Chapter 21. Serbia and Montenegro (The Federal Republic of Yugoslavia) -- Chapter 22. Slovakia -- Chapter 23. Slovenia -- Intermezzo. Civil society and public relations -- Chapter 24. Spain -- Chapter 25. Sweden -- Chapter 26. Switzerland -- Chapter 27. Turkey |
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