1.

Record Nr.

UNINA9910453580703321

Autore

Adkins Covert Tawnya J

Titolo

Manipulating Images [[electronic resource] ] : World War II Mobilization of Women through Magazine Advertising

Pubbl/distr/stampa

Lanham, : Lexington Books, 2011

ISBN

0-7391-6926-2

Descrizione fisica

1 online resource (198 p.)

Collana

Lexington Studies in Political Communication

Disciplina

940.53/1

940.531

Soggetti

Advertising, Magazine -- United States -- History -- 20th century

Women -- United States -- History -- 20th century

Women in advertising -- United States -- History -- 20th century

Women in mass media -- History -- 20th century

World War, 1939-1945 -- Women -- United States

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di contenuto

MANIPULATING IMAGES; Acknowledgments; Introduction; Chapter 1; Chapter 2; Chapter 3; Chapter 4; Chapter 5; Chapter 6; Chapter 7; Bibliography; Index; About the Author

Sommario/riassunto

Manipulating Images: World War II Mobilization of Women through Magazine Advertising explores gendered and class-based representations of American women in women's magazine advertisements published during the period surrounding the Second World War. Focusing on the interrelationships among political, economic, and social forces in the construction of prevailing cultural images and gender roles for women in society, the book examines both the process of creating and the resulting content of wartime mobilization messages found in magazine advertising aimed at American women. The unique circumsta