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Record Nr. |
UNINA9910452889003321 |
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Autore |
Goodman Michael B. |
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Titolo |
Intercultural communication for managers / / Michael B. Goodman |
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Pubbl/distr/stampa |
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New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2013 |
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ISBN |
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Edizione |
[First edition.] |
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Descrizione fisica |
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1 online resource (320 p.) |
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Collana |
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Corporate communication collection, , 2156-8170 |
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Disciplina |
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Soggetti |
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Intercultural communication |
International business enterprises |
Business communication |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Part of: 2013 digital library. |
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Nota di bibliografia |
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Includes bibliographical references (pages 257-274) and index. |
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Nota di contenuto |
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Part I. Understanding business cultures around the world -- 1. Language and communication -- 2. Social organization -- 3. Contexting and face-saving -- 4. The impact of technology and the environment -- 5. Power, influence, and authority -- 6. Concepts of time -- 7. Body language and non-verbal communication -- Part II. Managing business in a global environment -- 8. Restoring trust in business and understanding international business ethics -- 9. Managing people globally: managing executives on global assignment -- 10. Dealing with culture shock -- 11. Working globally without leaving your desk -- 12. Marketing and negotiating transnationally -- 13. Impact of global growth, BRICS and the Next 11 -- Part III. Understanding and working in specific cultures: country analysis and planning for an overseas assignment -- 14. Working in the United States, and with Americans -- 15. China, India, and the Pacific Rim -- 16. European Union, Europe, and the Former Soviet Union -- 17. South America: and NAFTA -- 18. The Middle East and Africa -- Further reading -- Index. |
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Sommario/riassunto |
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People have always found a way to trade with one another, overcoming enormous barriers. Nations that fought for centuries came together after World War II dedicated to a plan that would let them thrive in |
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