1.

Record Nr.

UNINA9910452614603321

Autore

Pruchnic Jeff

Titolo

Rhetoric and ethics in the cybernetic age : the transhuman condition / / Jeff Pruchnic

Pubbl/distr/stampa

New York : , : Routledge, , 2014

ISBN

1-138-21874-X

0-203-76841-8

1-135-02265-8

1-135-02266-6

Descrizione fisica

1 online resource (220 p.)

Collana

Routledge studies in rhetoric and communication ; ; 17

Disciplina

302.23/1

Soggetti

Internet - Social aspects

Internet - Moral and ethical aspects

Information technology - Social aspects

Information technology - Moral and ethical aspects

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Cover; Rhetoric and Ethics in the Cybernetic Age; Title Page; Copyright Page; Dedication; Table of Contents; List of Figures; Acknowledgments; Introduction: The Cybernetic Age; 1 The Transhuman Condition; 2 The Age of the World Program: The Convergence of Technics and Media; 3 Rhetoric in the Age of Intelligent Machines: Burke on Affect and Persuasion after Cybernetics; 4 Any Number Can Play: Burroughs, Deleuze, and the Limits of Control; 5 On the Genealogy of Mortals;  or, Commodifying Ethics; Notes; References; Index

Sommario/riassunto

It has become increasingly difficult to ignore the ways that the centrality of new media and technologies - from the global networking of information systems and social media to new possibilities for altering human genetics - seem to make obsolete our traditional ways of thinking about ethics and persuasive communication inherited from earlier humanist paradigms. This book argues that rather than devoting our critical energies towards critiquing humanist touchstones, we should instead examine the ways in which media and technologies have



always worked as crucial cultural forces in shaping ethi