1.

Record Nr.

UNINA9910452517003321

Titolo

Service industries in developing countries / / edited by Erdener Kaynak

Pubbl/distr/stampa

London : , : Routledge, , 1986

ISBN

1-315-03517-0

1-135-17626-4

Descrizione fisica

1 online resource (125 p.)

Altri autori (Persone)

KaynakErdener

Disciplina

338.4/6/091724

Soggetti

Service industries - Developing countries

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references.

Nota di contenuto

Cover ; Service Industries in Developing Countries; Title Page ; Copyright Page ; Table of Contents ; Notes on Contributors; Editorial; Service Industries in Developing Countries: A Conceptual Framework and Analytical Insights; Marketing Research for Services in Developing Countries: The Use of Unidimensional and Multidimensional Scaling; The Financial Markets Approach to Economic Development in LDCs; Tourism Marketing in a Developing Economy: Frequent and Infrequent Visitors Contrasted; Government as a Service Industry: A Grenadian Case Example

International Business Negotiations: A Turn-key ProjectNew Delivery Technologies and the Globalisation of the Television Programming Industry: The Marketing of Indian Films and Television Programmes in Canada; Temporal and Regional Differences in Image of a Tourist Destination: Implications for Holiday Promoters

Sommario/riassunto

First Published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.