1.

Record Nr.

UNINA9910452160603321

Titolo

Global mobile : applications and innovations for the worldwide mobile ecosystem / / edited by Peter A. Bruck and Madanmohan Rao

Pubbl/distr/stampa

Medford, New Jersey : , : Information Today, Inc., , 2013

©2013

ISBN

1-57387-792-1

Descrizione fisica

1 online resource (633 p.)

Disciplina

004.167

Soggetti

Mobile computing

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references at the end of each chapters and index.

Nota di contenuto

""Cover""; ""Title page""; ""Contents""; ""Preface""; ""Introduction: A World Gone Mobile""; ""Part One: Foundations""; ""Chapter 1: Mobile and Megatrends""; ""Chapter 2: The Psychology of Mobile Technologies""; ""Chapter 3: Mobile Theories and Frameworks""; ""Chapter 4: Digital Gemeinschaft, the Control Revolution, and Technologies of Social Mediation""; ""Chapter 5: Competition and the Evolution of Mobile Markets""; ""Chapter 6: The Business of Mobile in Japan""; ""Chapter 7: Mobile Web Design Strategies""; ""Chapter 8: Mobile Spectrum: Overcoming Challenges of Scarcity""

""Part Two: Mobile Impacts """"Chapter 9: Mobile Health""; ""Chapter 10: Mobile Education""; ""Chapter 11: Mobile Phones and Journalism""; ""Chapter 12: The Mobile Media Experience""; ""Chapter 13: Mobile Entertainment: The World Is Overflowing With Screenagers!""; ""Chapter 14: Mobile Value-Added Services""; ""Chapter 15: Mobile Workforce: The Rise of the Mobilocracy""; ""Chapter 16: The Role of Mobile Social Media in Enterprises""; ""Chapter 17: Social + Location + Mobile: SoLoMo Analytics and the Transformation of Shopping""

""Chapter 18: Mobile and Small Business: Emerging Trends and Scenarios""""Chapter 19: The Mobile Opportunity in ICT4D""; ""Chapter 20: Mobile Phones and Financial Inclusion""; ""Chapter 21: Rural Mobile""; ""Chapter 22: Mobile Telephony in Rural Areas: A Case Study



in Puno, Peru""; ""Chapter 23: Mobile Government""; ""Chapter 24: Mobile China: Opportunities and Challenges""; ""Part Three: The Road Ahead""; ""Chapter 25: Mobile Innovation Ecosystems: The Global Mobile Monday Community""; ""Chapter 26: Mobile Excellence: Awards and Mentorship Processes for Innovators""

""Chapter 27: Mobile Innovation Trends: Beyond the Hype Cycles""""Chapter 28: Mobile Operators: Shifting Value Chains""; ""Chapter 29: Policy and Regulatory Issues in the Mobile Internet""; ""Chapter 30: Mobiles and the Law""; ""Chapter 31: Mobile Partnerships and Alliances""; ""About the Contributors""; ""About the Editors""; ""Index""