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Record Nr. |
UNINA9910452037703321 |
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Autore |
Axelrod Alan <1952-> |
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Titolo |
Getting your way every day [[electronic resource] ] : mastering the lost art of pure persuasion / / Alan Axelrod |
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Pubbl/distr/stampa |
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Washington, D.C., : AMACOM, 2007 |
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ISBN |
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1-281-12841-4 |
9786611128418 |
0-8144-2975-0 |
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Descrizione fisica |
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Disciplina |
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Soggetti |
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Persuasion (Psychology) |
Rhetoric |
Influence (Psychology) |
Business communication |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Nota di contenuto |
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Get ready to win -- Profit from ancient wisdom -- Look for an argument -- Lay it all out -- Be reasonable -- Be ethical, be emotional -- Stay out of the palace of fallacy -- Welcome to the house of style -- Go beyond words -- Make your case and get your way -- Talk yourself into the job you want -- Move your boss -- Inspire your staff -- Motivate your colleagues -- Win your customers -- Satisfy your customers -- Convince your customers -- Deal with your vendors -- Close with your investors and lenders -- Commemorate and celebrate -- Epilogue - when rhetoric hits the speed of light. |
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