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Record Nr. |
UNINA9910451094403321 |
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Autore |
Kumar Rajesh <1954-> |
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Titolo |
Doing business in India [[electronic resource] ] : a guide for western managers / / Rajesh Kumar and Anand Kumar Sethi |
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Pubbl/distr/stampa |
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New York, : Palgrave Macmillan, 2005 |
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ISBN |
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1-281-36873-3 |
9786611368739 |
1-4039-8057-8 |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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1 online resource (175 p.) |
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Altri autori (Persone) |
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Disciplina |
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Soggetti |
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Business etiquette - India |
Corporate culture - India |
Negotiation in business - India |
Industrial management - Social aspects - India |
Intercultural communication - India |
National characteristics, East Indian |
Electronic books. |
India Commerce |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references (p. [142]-156) and index. |
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Nota di contenuto |
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Cover; Contents; Preface; 1 India: A Commercial History Perspective; 2 The Rise of India: India and the West-Institutional Contrasts; 3 A Brief History of the Indian Software Industry; 4 Cultural Portrait: Impact of Hinduism on Indian Managerial Behavior; 5 Understanding India; 6 Strategizing Success in India; 7 Communicating with Indians; 8 Managing Relationships with the Indian Government: The Critical Challenges for Multinational Firms; 9 Negotiating and Resolving Conflicts in India; Appendices; Notes; Index |
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Sommario/riassunto |
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The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. Part of this is due to the fact that although India resembles the West in some ways, the institutional environment is radically different from that of Euro- |
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