1.

Record Nr.

UNINA9910449938103321

Titolo

Innovative competitive strategy [[electronic resource] /] / [edited by Robert M. Randall]

Pubbl/distr/stampa

Bradford, England, : Emerald Group Publishing, c2002

ISBN

1-280-47969-8

9786610479696

1-84544-721-2

Descrizione fisica

1 online resource (40 p.)

Collana

Strategy & leadership ; ; v.30, no. 6

Altri autori (Persone)

RandallRobert M. <1940->

Disciplina

658.4012

Soggetti

Leadership

Strategic planning

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di contenuto

Table of contents; Invented competitors; Coors Light in Puerto Rico; Rubicon Technology; Results-based leadership; Talking strategy

Sommario/riassunto

Fahey provides a first look at the methodology that a few cutting-edge companies are using todefend themselves against the possibility that emergent competitors - for example, a start up or aventure with roots in another industry - could offer a radically better business proposition.