1.

Record Nr.

UNINA9910404085403321

Autore

Marine-Roig Estela

Titolo

Sustainable Tourism Marketing

Pubbl/distr/stampa

MDPI - Multidisciplinary Digital Publishing Institute, 2020

ISBN

3-03928-683-8

Descrizione fisica

1 electronic resource (204 p.)

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Sommario/riassunto

In this book, we introduce the themes and approaches covered in the issue Sustainable Tourism Marketing. Its objective was to analyze the main contributions made as a result of research related to sustainable tourism–marketing management and current trends in the field. This book gathered articles about the marketing of destinations, and the marketing and communication management of companies and tourism organizations from a sustainable tourism perspective.