1.

Record Nr.

UNINA9910383818503321

Titolo

Sustainable Luxury and Craftsmanship / / edited by Miguel Ángel Gardetti, Ivan Coste-Manière

Pubbl/distr/stampa

Singapore : , : Springer Singapore : , : Imprint : Springer, , 2020

ISBN

981-15-3769-0

Edizione

[1st ed. 2020.]

Descrizione fisica

1 online resource (XI, 159 p. 55 illus., 50 illus. in color.)

Collana

Environmental Footprints and Eco-design of Products and Processes, , 2345-7651

Disciplina

338.47

Soggetti

Sustainable development

Luxury goods industry

Environmental management

Motivation research (Marketing)

Sustainable Development

Luxury

Environmental Management

Consumer Behavior

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Nota di contenuto

Jewellery between Product and Experience: Luxury in the 21st Century -- Sustainable Luxury, Craftsmanship and Vicuna Poncho -- The Artification of Luxury: How Art can affect Perceived Durability and Purchase Intention of Luxury Products -- Luxury craftsmanship as an Alternative to Building Social Fabric and Preserving Ancestral Knowledge: a Look at Colombia -- Crafting Luxury with ‘More-ish’ Qualities at the YSL Museum: An Organic Approach.

Sommario/riassunto

This book explores the intricate relationship between luxury and craftsmanship, using brand-based case studies and consumer behavior to do so. In addition to revealing how the artification of luxury affects consumer behavior with branding and traditions, it discusses how sustainable luxury could not only offer a vehicle for more respect for the environment and social development, but could also be a metaphor for the cultures, art traditions, and innovations of various nationalities, continuing the legacy of local craftsmanship.