1.

Record Nr.

UNINA9910298499903321

Titolo

Advanced Business Analytics [[electronic resource] /] / edited by Fausto Pedro García Márquez, Benjamin Lev

Pubbl/distr/stampa

Cham : , : Springer International Publishing : , : Imprint : Springer, , 2015

ISBN

3-319-11415-8

Edizione

[1st ed. 2015.]

Descrizione fisica

1 online resource (252 p.)

Disciplina

005.7

330

338.6

650

658.1

658.40301

658514

Soggetti

Information technology

Business—Data processing

Management

Industrial management

Application software

Organization

Planning

Operations research

Decision making

Industrial organization

IT in Business

Innovation/Technology Management

Information Systems Applications (incl. Internet)

Operations Research/Decision Theory

Industrial Organization

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references at the end of each chapters.



Nota di contenuto

Decision Making Approach for Optimal Business Investments -- Integration of a Heuristic Method into an ERP Software -- Economic Viability Analytics for Wind Energy Maintenance Management -- Introduction to Multi-Attribute Decision Making in Business Analytics -- How Business Analytics Should Work -- Vulnerability Analysis of a Signal-Controlled Road Network for Equilibrium Flow -- Analytical Model Implementing Objectives in EVM for Advanced Project Control -- Use of Excellence Models as a Management Maturity Model (3M) -- AHP and Intuitionistic Fuzzy Topsis Methodology for SCM Selection -- The Assessment and Selection of Hedge Funds -- Functional Data Analysis with an Application in the Capital Structure of California Hospitals -- A Software Application to Optimize the Visits of Sales/Marketing Agents to Their Customers in a Brewing Company.

Sommario/riassunto

The book describes advanced business analytics and shows how to apply them to many different professional areas of engineering and management. Each chapter of the book is contributed by a different author and covers a different area of business analytics. The book connects the analytic principles with business practice and provides an interface between the main disciplines of engineering/technology and the organizational, administrative and planning abilities of management. It also refers to other disciplines such as economy, finance, marketing, behavioral economics and risk analysis. This book is of special interest to engineers, economists and researchers who are developing new advances in engineering management but also to practitioners working on this subject.