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1. |
Record Nr. |
UNINA9910823865803321 |
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Autore |
Harrison E. Bruce |
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Titolo |
Leadership communication : how leaders communicate and how communicators lead in today's global enterprise / / E. Bruce Harrison and Judith Mühlberg |
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Pubbl/distr/stampa |
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New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2014 |
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ISBN |
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Edizione |
[First edition.] |
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Descrizione fisica |
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1 online resource (302 p.) |
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Collana |
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Public relations collection, , 2157-3476 |
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Disciplina |
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Soggetti |
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Business communication |
Leadership |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Part of: 2014 digital library. |
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Nota di bibliografia |
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Includes bibliographical references (pages 263-275) and index. |
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Nota di contenuto |
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Part I. The new model CCO: grasping the opportunity -- 1. What's in it for you? -- 2. Leadership is communication -- 3. Leadership traits -- 4. How communicators lead in the C-suite -- 5. Influence: replacing and reasserting "control" -- Part II. The influential CCO: skills and competence -- 6. Listening: where communication begins -- 7. Culture: understanding and influencing -- 8. CEO letter: leadership's cardinal communication -- 9. Language and presentation -- 10. Limits: corporate governance -- Part III. The working CCO: leadership in context -- 11. Crisis basics: "Topic A bad news" and the CCO -- 12. Crisis communication strategies and execution -- 13. Pre-crisis intelligence: SEC risk factors -- 14. Sustainable business communication: financial, social, and civic -- 15. Continuing the trustworthy deal -- References -- Index. |
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Sommario/riassunto |
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The quality of leadership in any organization--business, social, military, and government--is enhanced or limited by the quality of its leadership communication. The authors of this book, both of whom are experienced in the practice and study of enterprise communication, assert that leadership is given force by strategic communication that produces results required in competitive conditions. For the professional in enterprise communication, this brings into focus two questions: (1) What is the relevance of communication in the leadership |
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process of reaching best achievable outcomes (BAOs)? and (2) How does the primary communication professional attain expert influence and success in a leadership position? This book provides insights and guidance on functioning at the highest levels of the corporate communications profession. This function by an individual identified in many companies as the chief communication officer (CCO) has risen in importance in free-enterprise economies, coincident with the evolution of social media, journalism, data analytics, government engagement, change management, and other factors shaping enterprise strategies and success. The book examines the enterprise CCO at three levels: the communicator rising toward, or newly positioned in responsibility for, enterprise communication; the CCO as a collaborator in leadership with others (chief executive and chief financial officer are examples of those with whom leadership communication is structured and driven); and the developed, influential communication chief dealing with missions, strategies, and the execution of enterprise vision. A detailed guidance is given on information flow that takes advantage of stakeholder perception management and the productive, enabled employee culture. Crisis communication in modern contexts is explained, with emphasis on precrisis intelligence gathering through social conversation analysis, and procedures for crisis communication management are drawn from cases provided by CCOs in author interviews and lectures in the authors' graduate classes at Georgetown University. |
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2. |
Record Nr. |
UNINA9910298471803321 |
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Titolo |
Solidarity Economy and Social Business : New Models for a New Society / / edited by Noriatsu Matsui, Yukio Ikemoto |
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Pubbl/distr/stampa |
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Tokyo : , : Springer Japan : , : Imprint : Springer, , 2015 |
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ISBN |
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Edizione |
[1st ed. 2015.] |
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Descrizione fisica |
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1 online resource (113 p.) |
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Collana |
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SpringerBriefs in Economics, , 2191-5504 |
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Disciplina |
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330 |
338.1 |
338.9 |
657.8333 |
658.152 |
658048 |
658421 |
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Soggetti |
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Development economics |
Agriculture - Economic aspects |
Entrepreneurship |
Business ethics |
Finance |
Development Economics |
Agricultural Economics |
Business Ethics |
Finance, general |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Chapter 1 Theory of Solidarity Economy and Social Business (Ikemoto, Y) -- Chapter 2 Microcredit, Inclusive Finance and Solidarity (Matsui, N. & Tsuboi, H) -- Chapter 3 Grameen Model Microcredit in Spain (Tsuboi, H. & Nuzrul Chowdhury) -- Chapter 4 Renewable Energy for Off-Grid Villages: Grameen Shakti (Tsuboi, H) -- Chapter 5 Yogurt for the Poor: Grameen Danone Foods (Tsuboi, H) -- Chapter 6 Distributing Clean Water in Communities: Grameen Veolia Water (Tsuboi, H) -- Chapter 7 Local Currency and Regional |
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Revitalization (Matsui, N) -- Chapter 8 System of Solidarity in Organic Agriculture (Kim, K. & Ikemoto, Y) -- Chapter 9 Certified Coffee and Solidarity Economy (Ikemoto, Y) -- Chapter 10 Social Business Promotion Law in Korea (Kim, K). . |
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Sommario/riassunto |
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This book presents theoretical examinations of why and how connecting people yields different results from those of the market mechanism alone. With an ever-greater disparity between the world’s rich and poor, actions have been taken to remove the imperfections and remedy malfunctions of the market mechanism. An underlying theme of these activities is to connect people and make them directly visible to one another; thus the integrating concept of the “solidarity economy” emerges. This volume analyzes diverse examples and practices of solidarity economy. Adam Smith emphasized the importance of “sympathy” among people and the role of the “impartial spectator” in order to control otherwise reckless markets. These major concepts form the basis of a solidarity economy. The examples and practices in this book are based on this framework. The first is the idea of social business, promoted by Prof. M. Yunus of the Grameen Bank. Although the group of five members in the Grameen Bank organization is considered a system of mutual surveillance by some economists, it is not a system based on distrust but a mechanism for mutual help and encouragement. Also examined in this book is organic agriculture, which adheres to the necessity of face-to-face relationships. It pursues environmental concerns and food safety by bringing together consumers and producers in local areas and by sharing knowledge. When consumers and producers are widely separated, a system of certification assures consumers that no chemical pesticides and fertilizers are used. Connecting consumers and producers through certification systems can be seen as part of fair trade mechanisms. These mechanisms are applied in certified coffee programs, for instance, to reduce poverty, to protect the environment, and to safeguard human rights. This book proposes that all these seemingly different types of activities can be understood as part of the solidarity economy. With this unifying theme, the book will be useful for both theoretical investigations and practical applications. |
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