1.

Record Nr.

UNINA9910822150303321

Autore

Bate Nicholas

Titolo

Give great presentations (and without a slide deck) : a shortcut to better presenting and public speaking / / Nicholas Bate

Pubbl/distr/stampa

Chichester, England : , : Capstone : , : Wiley, , 2015

©2015

ISBN

0-85708-512-3

0-85708-511-5

Descrizione fisica

1 online resource (59 p.)

Collana

30 Minute Reads

Disciplina

658.452

Soggetti

Business presentations

Public speaking

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di contenuto

Cover; Title page; Contents; What will this book do for you?; 1: Why Present?; The Challenge; The Detail; The Story; The Q&A; The Solution; 2: Structure; The Challenge; The Detail; The Story; The Q&A; The Solution; 3: Why You Should Create a Storyboard; The Challenge; The Detail; The Story; The Q&A; The Solution; 4: Become a Good Storyteller; The Challenge; The Detail; The Story; The Q&A; The Solution; 5: Slides: Less is More; The Challenge; The Detail; The Story; The Q&A; The Solution; 6: Gaining Confidence; The Challenge; The Detail; The Story; The Q&A; The Solution; 7: Challenges

The ChallengeThe Detail; The Story; The Q&A; The Solution; 8: The Other Presentations; The Challenge; The Detail; The Story; The Q&A; The Solution; 9: Media: What Else is Available?; The Challenge; The Detail; The Story; The Q&A; The Solution; 10: Your Action Plan; About the Author; Copyright page; End User License Agreement

Sommario/riassunto

The average commute is 30 minutes. Use yours to find out how to give better presentationsA quick guide to giving an amazing presentation that engages your audiences and succeeds in getting your message across, without over-reliance on power point. How to present yourself, how to use other elements of the room and how to pace the presentation. Plus how to design great slides for those that you do



need.  This title is also available in a digital bundle with 4 other titles as part of 30 Minute Reads: The business skills collection.  Give Great Presentations (And Without a Slide-Deck) will help y

2.

Record Nr.

UNINA9910298466303321

Autore

Hurrle Daniel

Titolo

Social Media for Scientific Institutions : How to Attract Young Academics by Using Social Media as a Marketing Tool / / by Daniel Hurrle, Julia Postatny

Pubbl/distr/stampa

Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Gabler, , 2015

ISBN

3-658-08822-2

Edizione

[1st ed. 2015.]

Descrizione fisica

1 online resource (131 p.)

Collana

BestMasters, , 2625-3577

Disciplina

330

351

650

658.8

Soggetti

Marketing

Management

Public administration

Public Administration

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references.

Nota di contenuto

Social Media Environment and Marketing -- Scientific Institutions and Young Academics -- Online Survey, Benchmark Analysis and Expert Interviews -- Social Media Concept: Content, Platforms, Monitoring.

Sommario/riassunto

This book covers relevant topics of social media in the area of research institutes. Daniel Hurrle and Julia Postatny follow the research question of how social media can empower the communication of such institutes by using the example of the Berlin-Brandenburg Academy of Sciences and Humanities. Based on a comprehensive analysis of the designated target group of young academics, a holistic social media concept is developed with clear guidelines for immediate application and



implementation. Diagrams, illustrations, models and short summaries after each section facilitate the understanding of the process and complex decisions, and lead the reader gently through the topic. Contents Social Media Environment and Marketing Scientific Institutions and Young Academics Online Survey, Benchmark Analysis and Expert Interviews Social Media Concept: Content, Platforms, Monitoring Target Groups Researchers and students in the fields of business administration, marketing, communications, social media, public relations, and communications sciences Practitioners in these areas The Authors Daniel Hurrle and Julia Postatny completed their Master’s Degree under the supervision of Prof. Dr. Dirk-Mario Boltz in International Marketing Management (M.A.) at the Berlin School of Economics and Law. With several long-term stays in the USA, Canada, Singapore and Europe along with hands-on experience in international companies they gained outstanding skills and know-how for their future marketing career.