1.

Record Nr.

UNINA9910298171203321

Autore

Schallmo Daniel R. A.

Titolo

Digital Transformation Now! : Guiding the Successful Digitalization of Your Business Model / / by Daniel R. A. Schallmo, Christopher A. Williams

Pubbl/distr/stampa

Cham : , : Springer International Publishing : , : Imprint : Springer, , 2018

ISBN

9783319728445

331972844X

Edizione

[1st ed. 2018.]

Descrizione fisica

1 online resource (XIV, 70 p. 28 illus., 25 illus. in color.)

Collana

SpringerBriefs in Business, , 2191-5482

Disciplina

658.4092

Soggetti

Leadership

Management

Industrial management

Information technology

Business—Data processing

Digital media

Business Strategy/Leadership

Innovation/Technology Management

IT in Business

Digital/New Media

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Nota di contenuto

Introduction,- History of Digital Transformation -- Digital Transformation of Business Models -- Selected Examples Demonstrating the Digital Transformation of Business Models -- Existing Approaches -- Roadmap for the Digital Transformation of Business Models -- Summary.

Sommario/riassunto

Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today’s economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well



as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.