1.

Record Nr.

UNINA9910255230103321

Autore

Milne M

Titolo

The Transformation of Television Sport : New Methods, New Rules / / by M. Milne

Pubbl/distr/stampa

London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2016

ISBN

9781137559111

1-137-55911-X

Edizione

[1st ed. 2016.]

Descrizione fisica

1 online resource (xiv, 220 p.)

Collana

Palgrave Global Media Policy and Business, , 2634-6192

Classificazione

28.16.28

32.20.04

Disciplina

070.4/49796

Soggetti

Culture—Study and teaching

Nursing

Motion pictures and television

Communication

Electrical engineering

Sports

Regional and Cultural Studies

Screen Studies

Media Studies

Communications Engineering, Networks

Popular Science in Sports

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Bibliographic Level Mode of Issuance: Monograph

Nota di bibliografia

Includes bibliographical references (p. 198-205) and index.

Nota di contenuto

1. Introduction -- 2. History -- 3. Technology -- 4. Sports broadcasting rights -- 5. Regulation -- 6. Broadcasters and media providers -- 7. Independent sports television production -- 8. Conclusion.

Sommario/riassunto

The Transformation of Television Sport: New Methods, New Rules examines how developments in technology, broadcasting rights and regulation determine what sport we see on television, where we can see it and what the final output looks and sounds like. The book provides a missing supply side perspective, including a comparison of the



development of sport and television in the US and the UK. The growth of global corporate sponsorship through to league and federation controlled television coverage is also mapped. Featuring new case studies, including the NFL and Premier League, three critical pre-production processes are unpacked. Milne examines the challenges faced by broadcasters and the consequences for independent television sports production companies and the day-to-day work of sports producers and directors. As the value of broadcasting rights continue to soar, the book provides a timely insight to what has happened to television sport and why it matters.