1.

Record Nr.

UNINA9910143318503321

Titolo

Global consumer behavior / / edited by Chantal Ammi

Pubbl/distr/stampa

Newport Beach, California ; ; London, England : , : ISTE, , 2007

℗2007

ISBN

1-118-61487-9

0-470-39486-2

1-280-84779-4

9786610847792

1-84704-613-4

Descrizione fisica

1 online resource (296 p.)

Disciplina

658.8/342

Soggetti

Consumer behavior

Consumers - Social aspects

Internet marketing

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references at the end of each chapters and index.

Nota di contenuto

Preliminaries; Contents; Introduction; Chapter 1. E-Travel Agents Selling to Ethnic Customers; Chapter 2. Local Advertising over the Product Life Cycle; Chapter 3. Culture and Diversity: A New Approach of Management; Chapter 4. Is Behavior Prone to Social Influence?; Chapter 5. The Gender Approach to Understanding Time-Saving Durables Buying: Tunisian Women in 2000; Chapter 6. The Cultural Impact on Changes in Consumption; Chapter 7. Country of Origin; Chapter 8. Consumer Shopping Behavior Online; Chapter 9. The New, Improved, Indian Consumer; Chapter 10. Globalization and Consumer Behavior

Chapter 11. Factors Affecting Technology Adoption in IndiaChapter 12. Chinese Culture and Chinese Consumer Behavior; Chapter 13. Modeling the Indicators of Purchasing Behavior Toward Counterfeits; List of Authors; Index

Sommario/riassunto

Globalization is a leading force for industry worldwide, especially the



new technology sector. This presents both problems and opportunities in the emergence of a new type of consumer and the effects of globalization on industry in terms of culture, economics, marketing and social issues at every scale from local to global.    The main aim of the book is to enhance the reader's knowledge - especially from a multidisciplinary perspective rather than from an individual functional perspective - of international consumer behavior. It also explores the role of globalization in the evolving world of

2.

Record Nr.

UNINA9910165135303321

Autore

Wilder Laura Ingalls

Titolo

The first four years / / Laura Ingalls Wilder

Pubbl/distr/stampa

HarperCollins

ISBN

0-06-265704-6

Edizione

[Unabridged.]

Descrizione fisica

1 online resource (3 audio files) : digital

Collana

Little House, ; 9.

Classificazione

JUV007000JUV013030JUV016140

Disciplina

[Fic]

Soggetti

Juvenile Fiction

Classic Literature

Historical Fiction

Juvenile Literature

South Dakota Fiction

Lingua di pubblicazione

Inglese

Formato

Audiolibro

Livello bibliografico

Monografia

Sommario/riassunto

Laura Ingalls Wilder is beginning life with her new husband, Almanzo, in their own little house. Laura is a young pioneer wife now, and must work hard with Almanzo, farming the land around their home on the South Dakota prairie. Soon their baby daughter, Rose, is born, and the young family must face the hardships and triumphs encountered by so many American pioneers.  And so Laura Ingalls Wilder's adventure as a little pioneer girl ends, and her new life as a pioneer wife and mother begins. The nine Little House books have been cherished by generations of readers as both a unique glimpse into America's frontier



past and a heartwarming, unforgettable story.  Correlates to the Common Core State Standards in English Language Arts.