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1. |
Record Nr. |
UNINA9910164983803321 |
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Autore |
Coleman Les |
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Titolo |
Applied Investment Theory : How Markets and Investors Behave, and Why / / by Les Coleman |
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Pubbl/distr/stampa |
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Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2016 |
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ISBN |
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Edizione |
[1st ed. 2016.] |
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Descrizione fisica |
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1 online resource : illustrations (some color) |
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Disciplina |
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Soggetti |
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Financial services industry |
Macroeconomics |
Capital market |
Valuation |
Financial Services |
Macroeconomics and Monetary Economics |
Capital Markets |
Investment Appraisal |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Nota di contenuto |
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1) Introduction -- Part 1: Investment Theory and Practice -- 2) Current Paradigm: Neoclassical Investment Theory -- 3) Behavioural Biases in Investor Decisions -- Part 2: Empirical Evidence Relating to Markets and Investors -- 4) Uncertainty in Investor Wealth -- 5) Market Practice: What We Reliably Know About Structure -- 6) Investor Behaviour: What We Reliably Know About Conduct -- Part 3: Towards an Enhanced Theory of Investment -- 7) Extracting Investment Theory From Empirical Evidence -- 8) The Story of How Fund Managers Value Equities -- 9) Piecing Together the jigsaw: Applied Investment Theory. |
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Sommario/riassunto |
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Institutions now dominate trading in equities around the world. Mutual funds are the most prominent, and doubly important as custodians of retirement savings. Despite this, there is no comprehensive description of fund manager behaviour, much less a matching theory. This is troubling because one of the most economically significant puzzles in |
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finance is why experienced, well-resourced fund managers cannot outperform the market. Applied Investment Theory: How Equity Markets Behave, and Why brings together academic research, empirical evidence and real market experience to provide new insights into equity markets and their behaviours. The book draws upon the author's rich industry experience and academic research, plus over 40 interviews with fund managers on three continents and across different markets. The result is an innovative model that explains the puzzle of poor performance by mutual funds in terms of structural features of markets, the managed investment industry, and the conduct of fund managers. This book provides a fully integrated depiction of what markets and investors do, and why - insights that will resonate with the needs of investors, wealth managers and industry regulators. It is fully documented, but free of jargon and arcane math, and provides a grounded theory that is relevant to anyone who wants to pierce the opacity of mutual fund operations. Applied Investment Theory sets out a new paradigm in investment that is at the forefront of what should be an industrial-scale development of new finance theory following two decades of almost back-to-back financial crises. |
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2. |
Record Nr. |
UNINA9910412148703321 |
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Autore |
Cabigiosu Anna |
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Titolo |
Digitalization in the Luxury Fashion Industry : Strategic Branding for Millennial Consumers / / by Anna Cabigiosu |
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Pubbl/distr/stampa |
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Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 |
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ISBN |
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Edizione |
[1st ed. 2020.] |
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Descrizione fisica |
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1 online resource (ix, 249 pages) |
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Collana |
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Palgrave Advances in Luxury, , 2662-107X |
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Disciplina |
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Soggetti |
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Marketing |
Industries |
Consumer behavior |
Business |
Management science |
Consumer Behavior |
Business and Management |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Chapter 1. Introduction -- Chapter 2. An overview of the luxury fashion industry -- Chapter 3. The new consumers of luxury -- Chapter 4. The omnichannel strategy in the fashion industry -- Chapter 5. "See now buy now" -- Chapter 6. Additive manufacturing and smart textiles -- Chapter 7. The Kering Group and the Gucci's success -- Chapter 8. A comparative analysis: Gucci, Saint Laurent, Balenciaga and Bottega Veneta -- Chapter 9. Concluding considerations and directions for future research. |
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Sommario/riassunto |
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The luxury fashion industry is one of the best performing and fastest growing industries in today's business landscape, and is set to continue expanding over the next years. Exploring the effects of digitalization, this book aims to increase our understanding of the key drivers of internal growth and competitiveness in luxury fashion firms. With a focus on the development of new brand strategies brought about by |
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digitalization, the author outlines the need for business models to be redesigned in order to make use of social media and satisfy Millennial consumers. Offering case studies on leading luxury fashion brands, this timely book evaluates new digital technologies and strategies including omnichannel marketing, 3D printing and smart textiles. A must-read for those researching digital marketing and branding, as well as luxury or fashion management, this book provides a much-needed and up-to-date analysis of a successful and digitally aware industry. Anna Cabigiosu is Associate Professor of Strategy and Innovation Management in the Department of Management at Ca' Foscari University of Venice, Italy, where she is also the Scientific Director of the Innovation, Organization and Strategy (IOS) research center and the Executive Director of the Center for Automotive and Mobility Innovation (CAMI). She also was Director of the Master's programme in Fashion Design and Management and she is vice-director of the Master in Mobility Innovation and Management. Her research has been published in various journals, including the Strategic Management Journal, Organization Science, and Research Policy. |
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