1.

Record Nr.

UNINA9910163972503321

Autore

Reader Capitol

Titolo

Summary of Don't Think of an Elephant!

Pubbl/distr/stampa

Cork, : Primento Digital, 2013

ISBN

2-511-00060-1

Descrizione fisica

1 online resource (26 p.)

Disciplina

938.109234689

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di contenuto

Title page; Book Presentation; Book Abstract; About the Author; Important Note About This Ebook; Summary of Don't Think of an Elephant! (George Lakoff); Framing 101; The Strict Father Family Model; The Nurturant Family Model; Bonding with the Voters; What's In A Word?; Metaphors of Terror; Metaphors That Kill; Betrayal of Trust; What the Right Wants; What Unites Progressives; How to Respond To Conservatives; Buy the Book; About the Summary Publisher; Copyright

Sommario/riassunto

This ebook consists of a summary of the ideas, viewpoints and facts presented by George Lakoff in his book "Don't Think of an Elephant!, Know Your Values and Frame the Debate". This summary offers a concise overview of the entire book in less than 30 minutes reading time. However this work does not replace in any case George Lakoff's book.<br>Lakoff explains how useful framing techniques could be for progressives in order to counter conservatives arguments. <br>