1.

Record Nr.

UNINA9910157379203321

Autore

Hodeghatta Umesh R

Titolo

Business Analytics Using R - A Practical Approach / / by Umesh R Hodeghatta, Umesha Nayak

Pubbl/distr/stampa

Berkeley, CA : , : Apress : , : Imprint : Apress, , 2017

ISBN

9781484225141

1484225147

Edizione

[1st ed. 2017.]

Descrizione fisica

1 online resource (XVII, 280 p. 278 illus.)

Disciplina

658.054

Soggetti

Big data

Computer programming

Programming languages (Electronic computers)

Data mining

Information storage and retrieval

Mathematical statistics

R (Computer program language)

Big Data

Programming Techniques

Programming Languages, Compilers, Interpreters

Data Mining and Knowledge Discovery

Information Storage and Retrieval

Probability and Statistics in Computer Science

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Overview of business analytics -- Introduction to R -- R for data analysis -- Introduction to descriptive analytics -- Business analytics process and data exploration -- Supervised machine learning : classification -- Unsupervised machine learning -- Simple linear regression -- Multiple linear regression -- Logistic regression -- Big data analysis : introduction and future trends.

Sommario/riassunto

Learn the fundamental aspects of the business statistics, data mining, and machine learning techniques required to understand the huge amount of data generated by your organization. This book explains



practical business analytics through examples, covers the steps involved in using it correctly, and shows you the context in which a particular technique does not make sense. Further, Practical Business Analytics using R helps you understand specific issues faced by organizations and how the solutions to these issues can be facilitated by business analytics. This book will discuss and explore the following through examples and case studies: An introduction to R: data management and R functions The architecture, framework, and life cycle of a business analytics project Descriptive analytics using R: descriptive statistics and data cleaning Data mining: classification, association rules, and clustering Predictive analytics: simple regression, multiple regression, and logistic regression This book includes case studies on important business analytic techniques, such as classification, association, clustering, and regression. The R language is the statistical tool used to demonstrate the concepts throughout the book. You will: • Write R programs to handle data • Build analytical models and draw useful inferences from them • Discover the basic concepts of data mining and machine learning • Carry out predictive modeling • Define a business issue as an analytical problem.