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1. |
Record Nr. |
UNISA996386857003316 |
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Autore |
Bethel Slingsby <1617-1697.> |
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Titolo |
Observations on the letter written to Sir Thomas Osborn, upon the reading of a book called The present interest of England stated [[electronic resource] ] : written in a letter to a friend |
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Pubbl/distr/stampa |
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London, : Printed for J.B., 1673 |
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Descrizione fisica |
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Altri autori (Persone) |
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LeedsThomas Osborne, Duke of, <1631-1712.> |
LisolaFrançois Paul, baron de, <1613-1674.> |
HollesDenzil Holles, Baron, <1599-1680.> |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Reproduction of original in Huntington Library. |
"April 17th. anno 1669 ..." [p.18-20] is an opinion by Denzel Holles concerning the case of Sir Francis Toppe. cf. Huntington Library. |
Attributed to Slingsby Bethel. cf. BM. |
Attributed by Wing to François Paul de Lisola. |
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Sommario/riassunto |
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2. |
Record Nr. |
UNINA9910779251903321 |
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Autore |
Davis R. Michael |
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Titolo |
Field guide to mushrooms of western North America [[electronic resource] /] / R. Michael Davis, Robert Sommer, John A. Menge |
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Pubbl/distr/stampa |
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Berkeley, : University of California Press, 2012 |
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ISBN |
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1-280-81399-7 |
9786613711496 |
0-520-95360-6 |
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Descrizione fisica |
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1 online resource (473 p.) |
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Collana |
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California natural history guide series ; ; no. 106 |
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Altri autori (Persone) |
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SommerRobert <1929-> |
MengeJohn A |
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Disciplina |
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Soggetti |
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Mushrooms - California |
Mushrooms - West (U.S.) |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Frontmatter -- CONTENTS -- PREFACE -- INTRODUCTION -- CLASSIFICATION AND KEYS -- SPECIES DESCRIPTIONS -- FUNGAL ARTS AND CRAFTS -- APPENDIX 1. SPORE COLORS OF SOME COMMON GILLED MUSHROOM GENERA -- APPENDIX 2. SYNONYMS, NAME CHANGES, AND MISAPPLIED NAMES -- GLOSSARY -- RESOURCES -- ADDITIONAL CAPTIONS -- ACKNOWLEDGMENTS AND ART CREDITS -- INDEX |
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Sommario/riassunto |
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California and the Western States are rich in abundant and diverse species of mushrooms. Amateur mushroom collectors and mycologists alike will find over 300 species of the region's most common, distinctive, and ecologically important mushrooms profiled in this comprehensive field guide. It provides the most up-to-date science on the role of fungi in the natural world, methods to identify species, and locations of mushroom habitats. With excellent color illustrations showing top and side views of mushrooms of the Western States and a user-friendly text, it is informative but still light enough to be carried into the woods. When used to identify mushrooms, keys bring the reader to individual species, with a descriptive text providing cues for identifying additional species. Mushrooms common in urban |
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landscapes are included, which is especially useful for the casual encounter with backyard fungi. The guide also provides a table of both old and new species names, and information on edibility and look-alikes, both dangerous and benign.A section on mushroom arts and crafts features mushroom photography, painting, philately, spore prints, dyes, and cultivation. The guide also offers a comprehensive list of resources including national field guides, general mushroom books and periodicals, club and society contact information, and web sites.· Primary descriptions and illustrations of 300 species of mushrooms plus text descriptions of many more.· Latest word in mushroom taxonomy and nomenclature. Clear discussion of DNA sequencing and new classifications. · Especially good coverage of southern California and Southwestern mushrooms often neglected in other field guides. |
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3. |
Record Nr. |
UNINA9910156304703321 |
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Autore |
Weiber Rolf |
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Titolo |
Innovation und Marketing |
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Pubbl/distr/stampa |
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Stuttgart, : W. Kohlhammer Verlag, 2016 |
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ISBN |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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Online-Ressource (294 S.) |
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Altri autori (Persone) |
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KöhlerRichard |
DillerHermann |
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Soggetti |
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Wettbewerb |
Innovationsprozess |
Diffusion |
Innovationsakzeptanz |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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PublicationDate: 20161220 |
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Sommario/riassunto |
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Biographical note: Prof. Dr. Rolf Weiber ist Inhaber der Professur für Marketing und Innovation sowie geschäftsführender Direktor des Competence Center E-Business an der Universität Trier. Prof. Dr. Alexander Pohl lehrt Marketing und Innovationsmanagement an der |
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Hochschule Bonn-Rhein-Sieg und ist Gründungsdirektor des Centrums für Entrepreneurship, Innovation und Mittelstand (CENTIM). |
Long description: Innovation und Marketing zählen zu den zentralen Herausforderungen für Unternehmen, durch die sie Differenzierung und Vorsprung im Wettbewerb erzielen können. Innovation ohne Marketing und Marketing ohne Innovation können nicht erfolgreich sein, weshalb beide Unternehmerfunktionen im Zusammenspiel zu betrachten sind. Als Besonderheiten des vorliegenden Lehrbuches sind herauszustellen: 1. Orientierung an einem marktorientierten Innovationsprozess, bei dem auf jeder Stufe die Frage nach der Marktakzeptanz gestellt wird. 2. Fokussierung der Betrachtungen auf den Kunden als Partner im Innovationsprozess. 3. Unterscheidung nach Produkt- und Nutzungsinnovationen. 4. Durchgängige Ausrichtung der Überlegungen auf die finale Businessplanung von Innovationen. 5. Ausführliche Analyse der Marktausbreitung von Innovationen (Diffusion) und der Akzeptanz von Innovationen im Consumer-Bereich. ContentPLUS beinhaltet ergänzende Informationen zu Design Thinking, zum Einsatz von Kreativitätstechniken im Rahmen der Ideengenerierung und von Scoring-Modellen zur Ideenbewertung, zu Methoden der Projektüberwachung bzw. Aufwandsschätzung sowie die Darstellung von Erweiterungen des TAM. |
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