|
|
|
|
|
|
|
|
1. |
Record Nr. |
UNINA9910151656803321 |
|
|
Autore |
Sola David |
|
|
Titolo |
How to think strategically : your roadmap to innovation and results / / Davide Sola and Jerome Couturier |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Harlow, England : , : Pearson, , [2014] |
|
©2014 |
|
|
|
|
|
|
|
|
|
ISBN |
|
0-273-78883-3 |
0-273-78884-1 |
|
|
|
|
|
|
|
|
Edizione |
[1st edition] |
|
|
|
|
|
Descrizione fisica |
|
1 online resource (281 pages) : illustrations |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Strategic planning |
Creative ability in business |
Critical thinking |
Thought and thinking |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Note generali |
|
Bibliographic Level Mode of Issuance: Monograph |
|
|
|
|
|
|
Nota di bibliografia |
|
Includes bibliographical references (pages 237-243) and index. |
|
|
|
|
|
|
Nota di contenuto |
|
Cover -- Contents -- About the authors -- Acknowledgements -- Publisher's acknowledgements -- Introduction -- Part 1 Strategic know-how -- 1 What is strategy? -- What strategy is - and what it isn't -- The key elements of strategy -- 2 What is strategic thinking? -- What is thinking? -- What is strategic thinking? -- What does it take to think strategically? -- 3 Turning strategic thinking into strategy -- The link between learning and strategic thinking -- How to maximise strategic learning -- 4 What is business strategy? -- The importance of competitive advantage -- How do you create competitive advantage? -- Part 2 The strategic planning process -- 5 Managing the invisible hand -- What is the invisible hand? -- Where does corporate culture come from? -- How does it become visible? -- How can you manage it? -- 6 Assessing the current situation -- Are you in the right place? -- Do you have a competitive advantage? -- Where does superior value creation come from? -- 7 Identifying the core challenges -- How to identify challenges -- How to validate challenges -- How to select core challenges - the importance of trade-offs -- Defining what success will look like - strategic objectives and strategic guidelines -- 8 Solving the |
|
|
|
|