1.

Record Nr.

UNINA9910149170303321

Autore

Wray Timothy

Titolo

Internal communications / / Wray Tim

Pubbl/distr/stampa

Cork, Ireland : , : NuBooks, , 2004

©2004

ISBN

1-84621-064-X

Descrizione fisica

1 online resource (40 p.)

Collana

IMI Handbook of Management

Disciplina

658.45

Soggetti

Communication in management

Business communication

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references.

Nota di contenuto

KEY LEARNING OBJECTIVES; INTRODUCTION; THE STRATEGIC CONTEXT; SETTING OBJECTIVES; COMMUNICATING THE MESSAGE; CHANNELS OF COMMUNICATION; LEVERAGING THE POWER OF RICH FORMS OF COMMUNICATION; THE POWER OF THE GRAPEVINE; FRONT-LINE MANAGERS - KEY COMMUNICATORS; PULLING IT ALL TOGETHER; SUMMARY; FURTHER READING; ABOUT THE AUTHOR; ABOUT THE EDITORS; ABOUT OAK TREE PRESS

Sommario/riassunto

The core process that drives employee engagement is internal communication. The challenge for organisations is not to put in place more or better internal communications media, but to develop a communicating culture.