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Record Nr. |
UNINA9910146970403321 |
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Titolo |
Décisions marketing : DM |
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Pubbl/distr/stampa |
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Paris, : Association française du marketing, 1993- |
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ISSN |
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Disciplina |
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Soggetti |
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Marketing - Europe |
Marketing - France |
Consumer behavior - Europe |
Consumer behavior - France |
Consumer behavior |
Marketing |
Periodicals. |
Europe |
France |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Periodico |
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Note generali |
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Refereed/Peer-reviewed |
Title from PDF cover (JSTOR, viewed July 22, 2011). |
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