1.

Record Nr.

UNINA9910146145903321

Autore

Vercellis Carlo

Titolo

Business intelligence : data mining and optimization for decision making / / Carlo Vercellis

Pubbl/distr/stampa

Chichester, West Sussex, United Kingdom : , : Wiley, , 2009

ISBN

1-119-96547-0

1-282-13830-8

9786612138300

0-470-75386-2

0-470-75385-4

Edizione

[1st ed.]

Descrizione fisica

1 online resource (437 p.)

Disciplina

658.4033

Soggetti

Decision making - Mathematical models

Decision support systems - Mathematical models

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Business Intelligence; Contents; Preface; I Components of the decision-making process; II Mathematical models and methods; III Business intelligence applications; Appendix A Software tools; Appendix B Dataset repositories; References; Index

Sommario/riassunto

Business intelligence is a broad category of applications and technologies for gathering, providing access to, and analyzing data for the purpose of helping enterprise users make better business decisions. The term implies having a comprehensive knowledge of all factors that affect a business, such as customers, competitors, business partners, economic environment, and internal operations, therefore enabling optimal decisions to be made. Business Intelligence provides readers with an introduction and practical guide to the mathematical models and analysis methodologies vital to busine