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Record Nr. |
UNINA9910139049503321 |
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Autore |
Sommers Corey |
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Titolo |
Whiteboard Selling [[electronic resource] ] : empowering sales through visuals / / Corey Sommers, David Jenkins |
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Pubbl/distr/stampa |
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Hoboken, N.J., : Wiley, 2013 |
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ISBN |
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1-118-46158-4 |
1-118-46157-6 |
1-299-40312-3 |
1-118-61227-2 |
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Edizione |
[1st edition] |
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Descrizione fisica |
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1 online resource (258 p.) |
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Altri autori (Persone) |
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Disciplina |
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658.82 |
658.85028/4 |
658.850284 |
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Soggetti |
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Selling - Audio-visual aids |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Nota di contenuto |
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pt. 1. The end of the age of slides -- pt. 2. The visual selling opportunity -- pt. 3. What exactly is a whiteboard for sales? -- pt. 4. Building a whiteboard for sales -- pt. 5. Enabling the field -- pt. 6. You have a whiteboard, so how do you present it and what do you leave behind?. |
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Sommario/riassunto |
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Create compelling whiteboard presentations to engage your customers and win their business Whiteboard Selling offers a step-by-step approach to transforming your message and selling style by using powerful visual stories that inspire and engage customers and prospects. Free your sales force from relying on slides and other static sales tools during the sales process. Whiteboard Selling offers practical guidance and skills to enable marketing and sales teams to quickly adopt visual story telling practices that apply to today's fast-moving, competitive selling environment. |
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