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1. |
Record Nr. |
UNINA9910465744603321 |
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Titolo |
Online consumer behavior : theory and research in social media, advertising, and e-tail / / edited by Angeline G. Close |
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Pubbl/distr/stampa |
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New York : , : Routledge, , 2012 |
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ISBN |
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1-280-66491-6 |
9786613641847 |
0-203-12391-3 |
1-136-34222-2 |
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Descrizione fisica |
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1 online resource (401 p.) |
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Altri autori (Persone) |
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Disciplina |
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Soggetti |
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Consumer behavior |
Internet marketing |
Electronic commerce - Psychological aspects |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Cover; online consumer behavior: theory and research insocial media, advertising, and e-tail; Copyright; Contents; Foreword; Preface; About the editor; About the Contributors; Section I Consumers' Online Identity; 1 Snapshots of the Self: Exploring the Role of online Mobile Photo Sharing in identity Development Among Adolescent Girls; 2 Source Characteristics in online Shopping: Do Avatar Expertise, Similarity, and Attractiveness Affect Purchase outcomes?; 3 overcoming Human Limits Through the Satisfaction of Desires on Virtual Worlds; Section II Social Media, Blogs, and Privacy Issues |
4 Managing new Media: Tools for Brand Management in Social Media5 Consumer Activism Through Social Media: Carrots Versus Sticks; 6 Authenticity in online Communications: Examining Antecedents and Consequences; 7 Web 2.0 and Consumers' Digital Footprint: Managing Privacy and Disclosure Choices in Social Media; Section III Online Advertising and Online Search Behavior; 8 Viewer Reactions to online Political Spoof Videos and Advertisements; 9 Advertising Versus Invertising: The Influence of Social Media B2C Efforts on Consumer |
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Attitudes and Brand Relationships |
10 Male Consumers' Motivations for online Information Search and Shopping BehaviorSection IV e-Tail Consumer Behavior and Online Channels; 11 Exploring Hybrid Channels from the Customer Perspective: Offering Channels That Meet Customers' Changing Needs; 12 Consumer Trust and Loyalty in e-tail; 13 Toward a Theory of Consumer Electronic Shopping Cart Behavior: Motivations of e-Cart Use and Abandonment; Author Index; Subject Index |
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Sommario/riassunto |
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Social media (e.g., Facebook, LinkedIn, Groupon, Twitter) have changed the way consumers and advertisers behave. It is crucial to understand how consumers think, feel and act regarding social media, online advertising, and online shopping. Business practitioners, students and marketers are trying to understand online consumer experiences that help instill brand loyalty. This book is one of the first to present scholarly theory and research to help explain and predict online consumer behavior. |
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2. |
Record Nr. |
UNINA9910131292903321 |
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Autore |
Speight James G. |
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Titolo |
Handbook of coal analysis / / James G. Speight |
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Pubbl/distr/stampa |
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Hoboken, New Jersey : , : Wiley, , 2015 |
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©2015 |
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ISBN |
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1-119-03832-4 |
1-119-03769-7 |
1-119-03791-3 |
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Edizione |
[Second edition.] |
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Descrizione fisica |
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1 online resource (367 p.) |
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Collana |
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Chemical Analysis: A Series of Monographs on Analytical Chemistry and Its Applications ; ; Volume 181 |
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Disciplina |
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Soggetti |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references at the end of each chapters and index. |
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Nota di contenuto |
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Cover; Title Page; Copyright; Contents; Author Biography; Preface; |
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Chapter 1 History and Terminology; 1.1 Introduction; 1.2 Definitions and Terminology; 1.3 Precursors of Coal; 1.4 Coal-Forming Processes; 1.5 Heteroatoms in Coal; 1.5.1 Nitrogen; 1.5.2 Oxygen; 1.5.3 Sulfur; 1.5.4 Other Elements; 1.6 Physical Structure; 1.7 Petrology and Petrography; 1.7.1 Petrology; 1.7.2 Petrography; 1.7.3 Microlithotypes; 1.7.4 Inorganic Constituents; 1.7.5 Petrology, Petrography, and Behavior; 1.8 Coal and Coal Analysis; References; Chapter 2 Identification of Coal; 2.1 Introduction |
2.2 Analytical Techniques2.3 Standard Test Methods; 2.4 Coal Classification; 2.5 Use of Coal; 2.5.1 PreModern Use of Coal; 2.5.2 Modern Use of Coal; 2.6 The Future; References; Chapter 3 Sampling and Sample Preparation; 3.1 Introduction; 3.2 Sampling; 3.2.1 General Aspects; 3.2.2 Manual Sampling; 3.2.3 Mechanical Sampling; 3.3 Sample Preparation; 3.4 Washability; 3.5 Accuracy and Precision; 3.5.1 Accuracy; 3.5.2 Precision; 3.5.3 Repeatability; 3.5.4 Bias; 3.5.5 Method Validation; 3.6 Reporting Coal Analyses; 3.7 Interrelationships of the Data; References; Chapter 4 Mineral Matter |
4.1 Introduction4.2 Origin and Occurrence; 4.2.1 Origin; 4.2.2 Occurrence; 4.3 Mineral Types; 4.3.1 Clay Minerals; 4.3.2 Silicate Minerals; 4.3.3 Carbonate Minerals; 4.3.4 Sulfide and Sulfate Minerals; 4.3.5 Other Minerals; 4.3.6 Effect of Mineral Matter on Coal Use; 4.4 Evaluation; 4.4.1 Ashing Techniques; 4.4.2 Ash Analysis and/or Direct Mineral Analysis; 4.4.3 Non-Ashing Techniques; 4.4.4 Data Handling and Interpretation; 4.5 Chemistry of ASH Formation; References; Chapter 5 Proximate Analysis; 5.1 Introduction; 5.2 Moisture Content; 5.2.1 Test Methods |
5.2.2 Data Handling and Interpretation5.3 ASH; 5.3.1 Test Methods; 5.3.2 Data Handling and Interpretation; 5.4 Volatile Matter; 5.4.1 Test Methods; 5.4.2 Data Handling and Interpretation; 5.5 Fixed Carbon; 5.6 Coal Assay; 5.6.1 Gray-King Assay at 600°C (1112°F); 5.6.2 Gray-King Assay at 900°C (1652°F); 5.6.3 Other Carbonization Tests; 5.7 Other Methods; References; Chapter 6 Ultimate Analysis; 6.1 Introduction; 6.2 Carbon and Hydrogen; 6.2.1 Test Methods; 6.2.2 Data Handling and Interpretation; 6.3 Nitrogen; 6.3.1 Test Methods; 6.3.2 Data Handling and Interpretation; 6.4 Oxygen |
6.4.1 Test Methods6.4.2 Data Handling and Interpretation; 6.5 Sulfur; 6.5.1 Test Methods; 6.5.2 Determination of the Forms of Sulfur; 6.5.3 Data Handling and Interpretation; 6.6 Chlorine; 6.6.1 Test Methods; 6.6.2 Data Handling and Interpretation; 6.7 Mercury; 6.7.1 Test Methods; 6.7.2 Data Handling and Interpretation; 6.8 Other Constituents; 6.8.1 Carbon Dioxide; 6.8.2 Arsenic and Selenium; References; Chapter 7 Physical Properties; 7.1 Introduction; 7.2 Density and Specific Gravity; 7.3 Porosity and Surface Area; 7.4 Reflectance; 7.5 Refractive Index; 7.6 Electrical Conductivity |
7.7 Dielectric Constant |
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